Frequently Asked Questions

I've spent more than two decades sharpening my skills as an editorial project manager. That means I can shepherd any project—from beginning to end—for your company in which the deliverables include any manner of editorial, marketing content, or marketing collat-eral. That means everything from kick-starting the project to identifying your target market to brainstorming an editorial plan that will reach your customers to writing persuasive copy (or hiring other travel experts to do so) to editing text, curating imagery, and perfecting your call to action (CTA) before deploying the project into the marketplace.

Some examples of editorial project management in action include:

• blog management

I handle everything from brainstorming post ideas to researching SEO keywords to writing and editing text to honing the call to action (CTA) to curating imagery to uploading the post to the content management system (CMS) to crafting social media messages that will pro-mote the post.

• developing an eBook (like a travel guidebook or trip planner)

A project like this, for retail sale or to be used as a marketing tool/lead magnet, starts with drafting the book's table of contents, researching the content, authoring (or finding an ex-pert author) the book, and then fact-checking, editing, and selecting images before collabo-rating with a graphic designer and/or printer.

No matter what type of assignment I'm managing, I handle all of the details and work as a liaison between my client and everyone else involved in the project, including in-house staff plus freelance writers, editors, SEO specialists, photographers, designers, and more. I take the hassle out of editorial content creation. Let me worry about the who, what, where, and when so you can focus on the most important thing: the why that motivates everything your company does.

I'm a sole proprietor doing business as Due South Digital. Depending on the scope of your project, you can hire just me or allow me to put together a team of heavy-hitters to ac-complish your editorial or content marketing goals.

With a background in magazine, book, and online publishing that began in New York City in the early 1990s, I have a deep network that includes writers with all sorts of specialties, developmental editors, copy editors, proofreaders, SEO specialists, designers, photogra-phers, and more. I'm also an active member of many organizations for writers and continu-ally make new contacts in all facets of the business.

It's simple. Hiring me is all about the value proposition. As a "boutique" agency, I take on a smaller number of clients and devote my utmost attention to each and every one. You'll receive more personal attention from me than you might from a large agency and my pric-ing will certainly be lower. Remember, an agency will likely hire a writer and/or editor to work on your project. When you work with me, you're working directly with the writer and editor. And, even when I'm called to manage a large project in which I manage a team of writers that I hire, I have less overhead and therefore don't need to bulk up the fee in or-der to source top professionals to work on your project.

Pricing for editorial projects is based on many factors. Once I know more about your needs and budget, I can provide a proposal with suggested pricing. Fill out this form and tell me about your project so we can get the estimation process rolling.

I've collaborated with brands like TripAdvisor, Viator, Fodor’s, Cruise Critic, Conde Nast Traveler, Architectural Digest, Priceline, Oyster, Thomas Cook, Ancestry.com, Barnes & Noble, and others.

While I live on Amelia Island along the "First Coast" in Northeast Florida, I can collaborate with companies and individuals across the planet and its many time zones. I also maintain ties with writers and editors in many different countries and can put together the perfect team for your next editorial endeavor.